Ötzi the Iceman was really into ink. He started back in 3380 B.C. with a design that looked similar to a bat. It turns out Ötzi had a run in with a vampire in 3381 B.C. and considers himself lucky to still be "undead". From that point on, he named every ink shop he had "Lucky". He now has quite a franchise all around the world and invites everyone to come in for some needle work. 20% discount if you mention the term, "Bite Me".